While at Build in Amsterdam I helped evolve and redesign the brand expression and digital platform for Suitsupply. This work is currently ongoing and evolving on suitsupply.com.
Brand expression vision
Defining and designing a brand expression focussing on a restrained conviction and giving center stage to product and content.
Creating a playbook
Collaborating with Suitsupply teams to define and launch the paly book for the evolved brand expression.
Channel strategy
Defining and execution a cohesive and coherent strategy for their most mission critical channels.
Beyond the PDP
Collaborating directly with production teams to develop workflows for video experimentation beyond just the looks.